Imagine the following task: you have arranged to meet someone on the university campus at a specific place and on a specific time, or the variant where you have just agreed to meet but haven’t decided on a time yet. Your challenge is to arrive at the right place together with your meeting partner. But …
Category Archives: user research
Standard websites according to the general public
I recently read an interesting article by Roth, Schmutz and others about ‘Mental models for web objects’. In the main part of the study, the authors asked 516 participants to construct prototypes for what they thought typical for a company website, a news site and a webshop. The results describe very ‘normal’ websites. Most people …